Leslie Turk

Bridal shop taking over old Bob's Feed on Johnston

by Leslie Turk

The old Bob's Feed Store at 4953 Johnston St., across from Doug Ashy, will be the new home to Elegance Plus later this year. Bridal shop owner Dee Weber has purchased the site, which most recently housed the business A Little Bit of Everything, and is renovating both the exterior and interior of the space into a 6,000 square foot full-service bridal store.

Weber, who has owned the bridal and formal wear shop for more than two years, is currently located at 4702 Johnston St., behind Shangri La. Weber hopes to open by Sept. 15 and says noted wedding gown designer Alfred Angelo will be on hand for the Oct. 4 grand opening.

Elegance Plus prides itself on "old-fashioned personal customer service," according to Weber, and the new store is expanding its offerings. In addition to its extensive selection for the bride and bridal party, Elegance Plus will feature a large showroom and parlor, six oversized dressing rooms (double what Weber has now), three private family rooms, a lounging area for men, a kid's play area, an onsite seamstress and invitation specialist, and free makeup consultations. "Brides can also sample and special order their wedding cake while they are in the store," Weber says. Walk-ins are welcome, but brides-to-be who make an appointment will be treated to champagne and wedding cake while they browse for their gowns.