In its latest reality TV show, FOX features two Baton Rouge millionaires in Secret Millionaire. Todd Graves, the founder of the growing Raising Cane's chicken fingers chain, and his wife, Gwen (another millionaire in her own right), go undercover to live on $107 for a week in the Buras RV Park in Plaquemines Parish, an area still devastated by Hurricane Katrina.
In the second episode of the series (shown below), the Graves meet locals still struggling to get back on their feet and must decide who they will help with their own money. When the couple meets Rev. Ted Turner, whose home was destroyed in the hurricane, Gwen asks him why he would return and rebuild in the area. "It's home," Turner says. "I've been here all of my life."
The Graves have also set up the Cane's Plaquemines Parish Relief Fund.